Theresa Moore  

From the track to the boardroom to behind the camera, Theresa Moore has created history all her life.

Then Moore truly began to make her own unique history. After several years in the business world and earning an MBA from Emory University in Atlanta, Moore got a job at Coca-Cola and then at ESPN where she flourished in the area of sports marketing.

At ESPN, Moore created an audience development platform and a programming initiative entitled The Block Party, which aired for three seasons. The program targeted the urban audience and advertisers seeking to reach that audience. She also created "Images in Black and White" for ESPN in 2005 as a part of the network's programming schedule for Black History Month.

Since leaving ESPN and launching her own company, T-Time Productions, Moore has moved into the world of film production. She now has executive producer, director and co-writer titles to her credit for two documentaries that simultaneously discuss and transcend the world of sports.

In 2007, Moore produced LICENSE TO THRIVE: TITLE IX AT 35 as a multimedia initiative designed to tell the unique history of the Title IX legislation and highlight its critical role in creating female leaders in numerous areas including sports. The initiative's commentary on the ground-breaking 1972 amendment has been highly regarded since its launch.

Her latest project, THIRD AND LONG: THE HISTORY OF AFRICAN-AMERICANS IN PRO FOOTBALL 1946-1989, is poised for similar success. Originally airing on CBS in December 2011, "Third and Long" examines the history, racial struggles, sacrifices and triumphs of African-Americans in professional football from 1946 through 1989, when Art Shell was named the first black head coach of the National Football League's modern era. As the documentary description outlines, THIRD AND LONG explores the history of racial integration in this country and the sport via the impact of societal events such as World War II, the Civil Rights Movement, Brown v. Board of Education, the assassinations of Dr. Martin Luther King and Bobby Kennedy and the Vietnam War. The film is filled with interviews with former players and their wives, coaches and others who were witnessed this time period when pro football integrated for a second time. (8/14)

Available Title(s):


License to Thrive: Title IX at 35


A film by Theresa Moore, 2008, 48 min, Color

“No person in the United States shall, on the basis of sex, be excluded from participation in, be denied benefits of, or be subjected to discrimination under any education program or activity receiving Federal financial assistance.” In June of 1972, Congress passed a piece of legislation called Title IX of the Education Amendments, to provide…

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